Jay Escobar

Minneapolis–St. Paul · Los Angeles · Nationwide

Jay
Escobar

Live event project managerLighting designerAV integratorProducer & recording artist

I turn a client's vision into a production plan and then into a room people walk into and react to. Twenty-plus years across corporate events, sports, entertainment and music, from pushing cases at festival load-outs to running general sessions, galas and championship floors.

About

Built for the show

I'm a live event producer and audiovisual professional who thrives on turning ideas into experiences people remember. My work lives at the intersection of creativity and connection: the production plan that holds up on show day, the technical design that disappears behind the moment, and the team that enjoys getting it right together.

I'm known as a problem solver with energy and vision, building teams that work smarter and leading with positivity. I believe in excellence and I believe in joy. Work should be rewarding, people should feel valued, and the process should leave room for laughter along the way.

My motto
Challenges are just goals waiting to be achieved.
Lead with integrityThe same standard on a 4 a.m. load-in as in the client meeting.
Communicate with clarityScopes, schedules and run-of-show everyone can read and act on.
Deliver with precisionCues land, transitions are clean, the room looks the way it was promised.
Leave a lasting impactExperiences people talk about, made by people who felt valued making them.
Now

Where the work is

Showcore · Minneapolis–St. Paul · since Dec 2025

Live Event Project Manager

Planning and executing complex live events as the central liaison between clients, creative teams and technical departments: translating vision into clear production plans, keeping everyone aligned, and delivering from pre-production through onsite.

World Class Cheerleading · since 2022

Senior Lighting Designer

Competition-ready lighting for a national cheer circuit: hundreds of cues per event built around scoring, pacing and athlete visibility, plus repeatable systems and mentoring for their in-house production team.

What I do

Four disciplines, one show

Production management

Run-of-show, technical scopes, labor plans, budgets and the onsite call. General sessions, galas, conferences, hybrid and multi-day programs.

Lighting design

Looks built for the moment: division floors, awards, keynotes. Programmed, cued and operated with clean transitions and broadcast-level consistency.

AV integration

System design, deployment and troubleshooting across audio, video, staging, scenic and rigging, including Crestron, Extron, Allen & Heath and QSC platforms.

Music & content

Original scores and songs for key moments, plus video, graphics and marketing content that make an event feel like one idea.

Systems
  • Control: Crestron, Extron, QSC
  • Audio: Allen & Heath, Shure, premium PA
  • Lighting: DMX programming, moving lights, fixture placement
  • Video: multi-camera switching, LED walls, IMAG
Leadership
  • Crews from small specialty teams to 40+ staff and contractors
  • SOPs, training materials and skill-building programs
  • Evaluations, clear expectations, a culture of accountability
  • Bridging creative, technical and client-service teams
Business
  • Consultative AV packages that meet creative and budget goals
  • Proposals and quoting in Salesforce, HubSpot and AVStar
  • Multi-million-dollar budgets managed for profitability
  • Asana, Trello and Cvent to keep projects on time
Cue sheet

Career, in running order

CUE 10
Dec 2025 –
present

Live Event Project Manager

Showcore · Minneapolis–St. Paul

Central liaison for complex live events, from production plan to onsite delivery.

CUE 9
Mar 2025 –
Dec 2025

Senior Production Manager

EideCom · Minneapolis–St. Paul

End-to-end production for corporate, nonprofit and experiential events: schedules, run-of-show, technical scopes, labor and crew leadership, vendor logistics, and real-time problem solving across audio, lighting, video, staging, scenic and rigging.

CUE 8
2022 –
present

Lighting Designer, then Senior Lighting Designer

World Class Cheerleading, Inc.

Hundreds of cues per competition, tailored to scoring and show flow; scalable lighting systems and workflow consulting for the in-house production team.

CUE 7
Aug 2024 –
Mar 2025

Director of Event Production

Five-Star AudioVisual · Newport Beach

Led event production and AV operations in a luxury resort: daily operations, standards and SOPs, team training and reviews, and senior technical guidance for meetings, galas, weddings and social events.

CUE 6
Feb 2020 –
Apr 2025

Event Producer

Freelance · Los Angeles

Full-scope production for trade shows, corporate meetings, premieres, fundraisers and trainings.

  • Built custom lead-capture and reporting tools integrated with client CRM and ERP platforms.
  • Produced fundraising experiences that lifted both one-time gifts and recurring donors.
  • 96% engagement and experience scores from client and attendee feedback.
CUE 5
Oct 2021 –
Feb 2024

Project Manager

Pro Audio Video · Los Angeles

Sales consultation and RFP/RFQ point of contact; hands-on A1, V1 and L1 roles as needed.

  • Quote conversion rate of 56% after shortening prospect-to-quote time.
  • Increased profitability 18% through budget and cost monitoring.
CUE 4
Apr 2013 –
Jan 2021

Director of Operations

Foreign Affairs Media

Operations lead for a digital marketing agency focused on live events, content and experiential design.

  • Year-over-year growth above 30% in 2015, 2017 and 2018.
  • Hired and trained AV technicians, designers and administrative staff; managed 25 employees and 15 contractors.
CUE 3
May 2009 –
Apr 2013

Operations Manager

Broadened Horizons Inc. · Osseo, Minnesota

Medical device and assistive technology sales and operations: video marketing, trade show booth design, PR, and B2B and B2G initiatives that grew 80% over three years.

CUE 2
1999 –
present

Recording Artist and Producer

Independent

Producer, songwriter and artist across R&B, hip-hop, rock and country. Releases include Shape of Our Heart (2019) and 5745 (2025).

Contact

Let's build a show

Production management, lighting design, AV consulting, or original music for a key moment. Based in Minneapolis–St. Paul with a second home base in Los Angeles, producing events across the country.